{"id":7262,"date":"2026-04-24T05:19:23","date_gmt":"2026-04-24T01:49:23","guid":{"rendered":"https:\/\/fajr.news\/?p=7262"},"modified":"2026-04-24T05:19:23","modified_gmt":"2026-04-24T01:49:23","slug":"wh-smith-hisseleri-orta-dogu-catismasi-seyahat-belirsizligini-artirirken-dususe-gecti","status":"publish","type":"post","link":"https:\/\/fajr.news\/?p=7262&lang=tr","title":{"rendered":"WH Smith Hisseleri Orta Do\u011fu \u00c7at\u0131\u015fmas\u0131 Seyahat Belirsizli\u011fini Art\u0131r\u0131rken D\u00fc\u015f\u00fc\u015fe Ge\u00e7ti"},"content":{"rendered":"<p>WH Smith (LON: SMWH) hisseleri, 28 \u015eubat 2026&#8217;da sona eren d\u00f6neme ili\u015fkin ara sonu\u00e7lar\u0131n\u0131n a\u00e7\u0131klanmas\u0131n\u0131n ard\u0131ndan %10&#8217;un \u00fczerinde keskin bir d\u00fc\u015f\u00fc\u015f ya\u015fad\u0131.<\/p>\n<p>Bu d\u00fc\u015f\u00fc\u015f, yat\u0131r\u0131mc\u0131lar\u0131n \u015firketin temkinli g\u00f6r\u00fcn\u00fcm\u00fcne ili\u015fkin endi\u015felerini yans\u0131t\u0131yor; bu durumun temel nedeni Orta Do\u011fu&#8217;daki devam eden \u00e7at\u0131\u015fma ve bunun yolcu say\u0131lar\u0131 ile t\u00fcketici g\u00fcveni \u00fczerindeki beklenen etkisi.<\/p>\n<p>Seyahat perakendecisi, toplam grup gelirlerinde %5&#8217;lik bir art\u0131\u015fla 2025&#8217;teki 716 milyon sterlinden 748 milyon sterline y\u00fckseldi\u011fini bildirdi. Ancak, vergi \u00f6ncesi ve ola\u011fan d\u0131\u015f\u0131 kalemler hari\u00e7 ana grup kar\u0131, bir \u00f6nceki y\u0131lki 21 milyon sterlinden 3 milyon sterline d\u00fc\u015ferek \u00f6nemli bir azalma g\u00f6sterdi. Ola\u011fan d\u0131\u015f\u0131 kalemler hari\u00e7 seyreltilmi\u015f hisse ba\u015f\u0131na kazan\u00e7 (EPS) da 2025&#8217;teki 11.5 penisten (0.8) penise gerileyerek belirgin bir d\u00fc\u015f\u00fc\u015f kaydetti.<\/p>\n<p>\u015eirketin Birle\u015fik Krall\u0131k&#8217;taki performans\u0131, havaliman\u0131 ma\u011faza yenilemelerinden kaynaklanan aksakl\u0131klar ve enflasyonist bask\u0131lar nedeniyle olumsuz etkilendi. Kuzey Amerika&#8217;da sabit kur baz\u0131nda %10&#8217;luk g\u00fc\u00e7l\u00fc bir gelir art\u0131\u015f\u0131 g\u00f6r\u00fcl\u00fcrken, Resorts i\u015f kolundaki zorluklar\u0131 gidermek i\u00e7in kararl\u0131 ad\u0131mlar at\u0131ld\u0131.<\/p>\n<p>WH Smith, bor\u00e7 azalt\u0131m\u0131na \u00f6ncelik vermek ve finansal konumunu g\u00fc\u00e7lendirmek amac\u0131yla temett\u00fc \u00f6demesini ask\u0131ya ald\u0131. Bu karar, uzun vadeli istikrar\u0131 hedeflese de, olumsuz piyasa duyarl\u0131l\u0131\u011f\u0131na daha da katk\u0131da bulundu.<\/p>\n<p>\u015eirket, 2026 tam y\u0131l\u0131 i\u00e7in vergi \u00f6ncesi ve ola\u011fan d\u0131\u015f\u0131 kalemler hari\u00e7 ana grup kar\u0131n\u0131n 90 milyon sterlin ile 105 milyon sterlin aral\u0131\u011f\u0131nda olmas\u0131n\u0131 bekliyor. Bu revize edilmi\u015f g\u00f6r\u00fcn\u00fcm, Orta Do\u011fu&#8217;daki durumun belirsizli\u011fini ve bunun seyahat ile t\u00fcketici harcamalar\u0131 \u00fczerindeki potansiyel etkisini yans\u0131t\u0131yor.<\/p>\n<h2>Temel Fakt\u00f6rler:<\/h2>\n<ul>\n<li><strong>Orta Do\u011fu \u00c7at\u0131\u015fmas\u0131:<\/strong> Azalan yolcu say\u0131lar\u0131 ve zay\u0131flayan t\u00fcketici g\u00fcveninin, \u00f6zellikle havaliman\u0131 lokasyonlar\u0131ndaki gelirleri olumsuz etkilemesi bekleniyor.<\/li>\n<li><strong>Yenileme Aksakl\u0131klar\u0131:<\/strong> Birle\u015fik Krall\u0131k&#8217;ta devam eden ma\u011faza yenilemeleri, ticari performans\u0131 ge\u00e7ici olarak aksatt\u0131.<\/li>\n<li><strong>Temett\u00fc Ask\u0131ya Al\u0131nmas\u0131:<\/strong> Temett\u00fcn\u00fcn ask\u0131ya al\u0131nmas\u0131 karar\u0131, bor\u00e7 y\u00f6netimi a\u00e7\u0131s\u0131ndan ihtiyatl\u0131 olsa da, gelir odakl\u0131 yat\u0131r\u0131mc\u0131lar\u0131 muhtemelen cayd\u0131rd\u0131.<\/li>\n<\/ul>\n<p>Y\u00f6netim Kurulu Ba\u015fkan\u0131 Leo Quinn \u015funlar\u0131 s\u00f6yledi: \u201cAcil odak noktam\u0131z g\u00fcveni yeniden tesis etmek ve karl\u0131 b\u00fcy\u00fcmeyi ve uzun vadeli de\u011fer yaratmay\u0131 destekleyecek do\u011fru temellerin at\u0131ld\u0131\u011f\u0131ndan emin olmakt\u0131r.\u201d<\/p>\n<p>K\u0131sa vadeli zorluklara ra\u011fmen, WH Smith nakit ak\u0131\u015f\u0131n\u0131 art\u0131rma, maliyet disiplini ve bilan\u00e7oyu g\u00fc\u00e7lendirme taahh\u00fcd\u00fcn\u00fc vurguluyor. \u015eirketin uzun vadeli stratejisi, g\u00fc\u00e7l\u00fc markas\u0131n\u0131 ve yo\u011fun insan trafi\u011fine sahip seyahat pazarlar\u0131ndaki varl\u0131\u011f\u0131n\u0131 kullanmaya odaklanmaya devam ediyor.<\/p>\n<h2>Analist \u00d6zeti: Y\u00fckseli\u015f ve D\u00fc\u015f\u00fc\u015f Senaryolar\u0131<\/h2>\n<h3>Y\u00fckseli\u015f Senaryosu:<\/h3>\n<ul>\n<li>Kuzey Amerika&#8217;da sabit kur baz\u0131nda %10&#8217;luk g\u00fc\u00e7l\u00fc bir gelir art\u0131\u015f\u0131 g\u00f6r\u00fcld\u00fc.<\/li>\n<li>\u015eirketin uzun vadeli stratejisi, g\u00fc\u00e7l\u00fc markas\u0131n\u0131 ve yo\u011fun insan trafi\u011fine sahip seyahat pazarlar\u0131ndaki varl\u0131\u011f\u0131n\u0131 kullanmaya odaklan\u0131yor.<\/li>\n<li>Resorts i\u015f kolundaki zorluklar\u0131 gidermek i\u00e7in kararl\u0131 ad\u0131mlar at\u0131ld\u0131, bu da proaktif y\u00f6netimi g\u00f6steriyor.<\/li>\n<\/ul>\n<h3>D\u00fc\u015f\u00fc\u015f Senaryosu:<\/h3>\n<ul>\n<li>Vergi \u00f6ncesi ana grup kar\u0131, bir \u00f6nceki y\u0131lki 21 milyon sterlinden 3 milyon sterline \u00f6nemli \u00f6l\u00e7\u00fcde d\u00fc\u015ft\u00fc.<\/li>\n<li>Devam eden Orta Do\u011fu \u00e7at\u0131\u015fmas\u0131n\u0131n yolcu say\u0131lar\u0131n\u0131 ve t\u00fcketici g\u00fcvenini olumsuz etkilemesi bekleniyor.<\/li>\n<li>Birle\u015fik Krall\u0131k performans\u0131, ma\u011faza yenileme aksakl\u0131klar\u0131 ve enflasyonist bask\u0131lar nedeniyle sekteye u\u011frad\u0131.<\/li>\n<li>Temett\u00fc, bor\u00e7 azalt\u0131m\u0131na \u00f6ncelik vermek amac\u0131yla ask\u0131ya al\u0131nd\u0131, bu da gelir odakl\u0131 yat\u0131r\u0131mc\u0131lar\u0131 cayd\u0131rabilir.<\/li>\n<li>\u015eirket, \u00f6nemli belirsizli\u011fi yans\u0131tan temkinli bir tam y\u0131l kar g\u00f6r\u00fcn\u00fcm\u00fc yay\u0131nlad\u0131.<\/li>\n<\/ul>\n<p>#WHSMITH #HisseSenedi #OrtaDo\u011fu\u00c7at\u0131\u015fmas\u0131 #SeyahatPerakendecili\u011fi #FinansHaberleri #Yat\u0131r\u0131mc\u0131Endi\u015fesi #Temett\u00fcAsk\u0131yaAl\u0131nd\u0131 #Ekonomi #PiyasaAnalizi #PerakendeSekt\u00f6r\u00fc<\/p>\n","protected":false},"excerpt":{"rendered":"<p>WH Smith (LON: SMWH) hisseleri, 28 \u015eubat 2026&#8217;da sona eren d\u00f6neme ili\u015fkin ara sonu\u00e7lar\u0131n\u0131n a\u00e7\u0131klanmas\u0131n\u0131n ard\u0131ndan %10&#8217;un \u00fczerinde keskin bir d\u00fc\u015f\u00fc\u015f ya\u015fad\u0131. Bu d\u00fc\u015f\u00fc\u015f, yat\u0131r\u0131mc\u0131lar\u0131n \u015firketin temkinli g\u00f6r\u00fcn\u00fcm\u00fcne ili\u015fkin endi\u015felerini yans\u0131t\u0131yor; bu durumun temel nedeni Orta Do\u011fu&#8217;daki devam eden \u00e7at\u0131\u015fma ve bunun yolcu say\u0131lar\u0131 ile t\u00fcketici g\u00fcveni \u00fczerindeki beklenen etkisi. Seyahat perakendecisi, toplam grup gelirlerinde [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":7263,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[37],"tags":[],"class_list":["post-7262","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-orta-dogu-haberleri"],"_links":{"self":[{"href":"https:\/\/fajr.news\/index.php?rest_route=\/wp\/v2\/posts\/7262","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fajr.news\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fajr.news\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fajr.news\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/fajr.news\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=7262"}],"version-history":[{"count":0,"href":"https:\/\/fajr.news\/index.php?rest_route=\/wp\/v2\/posts\/7262\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fajr.news\/index.php?rest_route=\/wp\/v2\/media\/7263"}],"wp:attachment":[{"href":"https:\/\/fajr.news\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=7262"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fajr.news\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=7262"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fajr.news\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=7262"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}