{"id":3797,"date":"2026-04-20T20:09:43","date_gmt":"2026-04-20T16:39:43","guid":{"rendered":"https:\/\/fajr.news\/?p=3797"},"modified":"2026-04-20T20:09:43","modified_gmt":"2026-04-20T16:39:43","slug":"hyundai-ceosu-ortadogudaki-kayip-satislari-telafi-etmek-zorlu-bir-gorev","status":"publish","type":"post","link":"https:\/\/fajr.news\/?p=3797&lang=tr","title":{"rendered":"Hyundai CEO&#8217;su: Ortado\u011fu&#8217;daki Kay\u0131p Sat\u0131\u015flar\u0131 Telafi Etmek Zorlu Bir G\u00f6rev"},"content":{"rendered":"<p>M\u0130LANO, 20 Nisan (Reuters) &#8211; Hyundai&#8217;nin CEO&#8217;su Pazartesi g\u00fcn\u00fc yapt\u0131\u011f\u0131 a\u00e7\u0131klamada, b\u00f6lgedeki kriz nedeniyle Ortado\u011fu&#8217;da kaybetti\u011fi sat\u0131\u015flar\u0131 tamamen telafi edemeyece\u011fini, \u00e7\u00fcnk\u00fc \u00fcretim k\u0131s\u0131tlamalar\u0131n\u0131n otomobil \u00fcreticisinin sat\u0131\u015flar\u0131 h\u0131zla ba\u015fka b\u00f6lgelere y\u00f6nlendirmesine izin vermeyece\u011fini belirtti.<br \/>\nHyundai&#8217;nin yeni Ioniq 3 EV modelini \u0130talya&#8217;daki Milano Tasar\u0131m Haftas\u0131&#8217;nda tan\u0131tan CEO Jose Munoz, Ortado\u011fu&#8217;nun G\u00fcney Koreli otomobil \u00fcreticisi i\u00e7in &#8220;kitlesel&#8221; karlar getirmese de en y\u00fcksek marjl\u0131 pazar oldu\u011funu s\u00f6yledi.<br \/>\nHyundai&#8217;nin \u0130spanyol CEO&#8217;su, Ortado\u011fu&#8217;daki \u00e7at\u0131\u015fman\u0131n otomobil \u00fcreticisi \u00fczerinde \u00f6nemli bir etkisi oldu\u011funu, \u00e7\u00fcnk\u00fc b\u00f6lge i\u00e7in \u00fcretilen ara\u00e7lar\u0131n ba\u015fka yerlere kolayca y\u00f6nlendirilemedi\u011fini ifade etti.<br \/>\n&#8220;Bir pazardan di\u011ferine gitmesi ama\u00e7lanan ara\u00e7lar\u0131 \u00f6ylece y\u00f6nlendiremezsiniz,&#8221; diyen Munoz, b\u00f6lgeler aras\u0131nda farkl\u0131 teknik \u00f6zellikler ve d\u00fczenleyici gereksinimler oldu\u011funu da ekledi.<br \/>\nHyundai, Ortado\u011fu&#8217;da kaybedilen sat\u0131\u015f hacminin bir k\u0131sm\u0131n\u0131 ara\u00e7lar\u0131 ba\u015fka pazarlara y\u00f6nlendirerek telafi etmeye \u00e7al\u0131\u015f\u0131yor, ancak kapasite k\u0131s\u0131tlamalar\u0131 k\u0131sa vadede ne kadar yapabilece\u011fini s\u0131n\u0131rl\u0131yor.<br \/>\n&#8220;Size s\u00f6yleyebilirim ki, \u015fimdi bu ara\u00e7lar\u0131 almak isteyen bir\u00e7ok g\u00f6n\u00fcll\u00fc var,&#8221; dedi. &#8220;Bu ara\u00e7lar\u0131 a\u011f\u0131rlayabilecek b\u00f6lgelerden biri Kuzey Amerika b\u00f6lgesi. Ancak ba\u015fka b\u00f6lgeler de var.&#8221;<br \/>\nD\u00fcnyan\u0131n \u00fc\u00e7\u00fcnc\u00fc b\u00fcy\u00fck otomobil \u00fcreticisi, krizden \u00f6nce b\u00f6lgede istikrarl\u0131 bir \u015fekilde geni\u015fliyor, K\u00f6rfez \u00fclkeleri ve Kuzey Afrika&#8217;n\u0131n baz\u0131 b\u00f6lgelerinde sat\u0131\u015flar\u0131 art\u0131rma planlar\u0131 yap\u0131yordu. Munoz, lojistikteki aksakl\u0131klar\u0131n talebi olumsuz etkiledi\u011fini ve toparlanman\u0131n \u00e7at\u0131\u015fman\u0131n ne kadar s\u00fcrece\u011fine ba\u011fl\u0131 oldu\u011funu belirtti.<br \/>\n&#8220;Bunu yapmak biraz zaman al\u0131yor. Gemileri bir yerden ba\u015fka bir yere y\u00f6nlendirmek kadar anl\u0131k bir \u015fey de\u011fil,&#8221; dedi.<br \/>\nK\u00fcresel \u00e7apta yeni elektrikli ve hibrit modeller piyasaya s\u00fcren Hyundai, Avrupa ve Amerika Birle\u015fik Devletleri&#8217;ndeki \u00fcretim ve tedarik zincirlerine de yo\u011fun yat\u0131r\u0131m yap\u0131yor. \u015eirket, bu ad\u0131mlar\u0131n k\u0131sa vadeli \u015foklara yan\u0131t vermek yerine, yerelle\u015ftirilmi\u015f \u00fcretimle desteklenen uzun vadeli b\u00fcy\u00fcmeyi hedefledi\u011fini belirtiyor.<br \/>\nHyundai&#8217;nin Ortado\u011fu stratejisi, Suudi Arabistan&#8217;da bu y\u0131l\u0131n d\u00f6rd\u00fcnc\u00fc \u00e7eyre\u011fine kadar a\u00e7\u0131lmas\u0131 planlanan bir \u00fcretim tesisi kurmay\u0131 i\u00e7eriyor.<br \/>\nMunoz, &#8220;Umar\u0131m hala a\u00e7abiliriz,&#8221; diyerek, bu zaman \u00e7izelgesinin art\u0131k b\u00f6lgedeki geli\u015fmelere ba\u011fl\u0131 oldu\u011funu ekledi.<br \/>\n#Hyundai #Ortado\u011fu #Otomotiv #Sat\u0131\u015fKay\u0131plar\u0131 #JoseMunoz #ElektrikliAra\u00e7 #Ioniq3 #\u00dcretimK\u0131s\u0131tlamalar\u0131 #K\u00fcreselPazar #SuudiArabistan<\/p>\n","protected":false},"excerpt":{"rendered":"<p>M\u0130LANO, 20 Nisan (Reuters) &#8211; Hyundai&#8217;nin CEO&#8217;su Pazartesi g\u00fcn\u00fc yapt\u0131\u011f\u0131 a\u00e7\u0131klamada, b\u00f6lgedeki kriz nedeniyle Ortado\u011fu&#8217;da kaybetti\u011fi sat\u0131\u015flar\u0131 tamamen telafi edemeyece\u011fini, \u00e7\u00fcnk\u00fc \u00fcretim k\u0131s\u0131tlamalar\u0131n\u0131n otomobil \u00fcreticisinin sat\u0131\u015flar\u0131 h\u0131zla ba\u015fka b\u00f6lgelere y\u00f6nlendirmesine izin vermeyece\u011fini belirtti. Hyundai&#8217;nin yeni Ioniq 3 EV modelini \u0130talya&#8217;daki Milano Tasar\u0131m Haftas\u0131&#8217;nda tan\u0131tan CEO Jose Munoz, Ortado\u011fu&#8217;nun G\u00fcney Koreli otomobil \u00fcreticisi i\u00e7in &#8220;kitlesel&#8221; karlar [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":3798,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[37],"tags":[],"class_list":["post-3797","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-orta-dogu-haberleri"],"_links":{"self":[{"href":"https:\/\/fajr.news\/index.php?rest_route=\/wp\/v2\/posts\/3797","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fajr.news\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fajr.news\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fajr.news\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/fajr.news\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3797"}],"version-history":[{"count":0,"href":"https:\/\/fajr.news\/index.php?rest_route=\/wp\/v2\/posts\/3797\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fajr.news\/index.php?rest_route=\/wp\/v2\/media\/3798"}],"wp:attachment":[{"href":"https:\/\/fajr.news\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3797"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fajr.news\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3797"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fajr.news\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3797"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}